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Featured Feeds

Its a Frogs life

The It's A Frog's Life Acoustic Podcast is hosted by Graham Holland live from his lily pad on Wavertree Pond, Liverpool, UK. It features some of the best acoustic music from Liverpool and across the UK.

Steeleye Span on tour !

Go on the road with Ken and the rest of Steeleye Span as they tour England and Wales in April and May. Ken will be producing a series of special "experimental" podcasts from backstage. It's unplanned, unplugged ... and probably even unhinged! This series of podcasts are brought to you by Folkcast.

East is East - but Suffolk is Best

We at PCN really like Suffolk 'n' Cool. They started way back in February 2006, consistently playing high quality tracks from unsigned bands on and off the podsafe network and now they have gained a solid and loyal fan base of listeners who enjoy honest, original music from artists around the globe. I guarantee that you will always hear something completely different.

Thinking persons podcasts Hmmm....

The Naked Scientists are a media-savvy group of physicians and researchers from Cambridge University who use radio, live lectures, and the Internet to strip science down to its bare essentials, and promote it to the general public. Their award winning BBC weekly radio programme, The Naked Scientists, reaches a potential audience of 6 million listeners across the east of England, and also has an international following on the web.

Dalecast Episode 133 - My Birthday

Although this feature will probably come out on the 24th January 2008 - I was entertained quite thoroughly by the Dalecast. Sending out signals from Frosterley - Weardale that sung out for all that is good about the Podsafe Network and IODA. Fine music and fine people !

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Delia Derbyshire - Electronic Pioneer




Born in Coventry in 1937, Delia Derbyshire became one of the 20th Century's most influential electronic composers and musicians. She worked for many years at the BBC Radiophonic workshop, creating new sounds and themes. She is also famous for arranging the score for the unmistakable Dr Who theme and is still name-checked and covered by modern electronic artists such as Aphex Twin and The Chemical Brothers.

This is from an article on the BBC website about an archive of newly found recordings.

"A hidden hoard of recordings made by the electronic music pioneer behind the Doctor Who theme has been revealed - including a dance track 20 years ahead of its time.

Delia Derbyshire was working in the BBC's Radiophonic Workshop in 1963 when she was given the score for a theme tune to a new science fiction series.
She turned those dots on a page into the swirling, shimmering Doctor Who title music - although it is the score's author, Ron Grainer, who is credited as the composer.

Now David Butler, of Manchester University's School of Arts, Histories and Cultures has revealed for the first time the existence of 267 tapes found in Ms Derbyshire's attic when she died in 2001.

They were, until last March, in the safekeeping of Mark Ayres, archivist for the Radiophonic Workshop - and have lain unheard for more than 30 years.

Amongst the recordings is some ethereal whooshing from a 1969 production of Hamlet at the Roundhouse in London; an extraordinary kit of parts for one of her most-admired pieces; and the theme for a documentary set in the Sahara which shows how she used her voice as an instrument."

Podcasting In China


I saw this very interesting article at Podcasting News ...


As mainstream media promotes itself to new heights (depths?) over the upcoming summer Olympic Games in Beijing, and with the International Olympic Committee raising hackles with its severe restrictions on blogging, podcasting and new media, it seemed like a good time to look at citizen media efforts coming from China itself. This week’s edition of the Beijing Review, an english-language publication about China, has an article about the growth in the use and popularity of podcasts in China.

The article talks about the proliferation of blogs and bloggers in the country. They cite statistics from November 2007 that “one of every 30 Chinese citizens or [one in] four netizens was writing his or her own Web log.”

Indeed, a flurry of blog, video and podcast activity by citizen-journalists in China cropped up in the aftermath of the devastating May 2008 earthquake in Sichuan province. Blog, video, and podcast entries have progressed over the past six weeks from posting information about the disaster, to using these new media for inspiring and coordinating disaster relief efforts.

The article continues,

“Podcasting, which emerged at the end of 2004 in China with the launch of the first site in this regard, is also gaining popularity at a speed faster than that of any other Web service. According to official statistics, there were more than 200 podcasting sites in China in 2006, registering more than 10 million podcasters and having a viewership of 76 million. A lot of emergencies, news and gossips [sic] have been recorded live and made known to the public by home videos posted on the Internet. Prominent examples in recent years include those about the infidelity of a famous TV sport anchorman, which was brought to light by his wife at a public gathering, and a pet cat being tortured by a cruel man.

“Due to the large number of users and wide coverage, blogs and podcasts have also become major outlets of public opinion. Many bloggers and podcasters use their posts to discuss public affairs, raise suggestions and air complaints. At the same time, a growing number of officials have opened blogs to do real-time communication with the public, which is widely hailed as a new way of government transparency.”

The Beijing Review article says that most blogs and podcasts created and consumed in China, however, tend more toward entertainment than public opinion, government transparency, or citizen reporting of local news as in the Sichuan earthquake.

Podcast Ads 7 Times As Effective As Television Ads

New data from Podtrac and TNS suggests that podcasts may be a much more powerful advertising platform than television.

The companies studied podcast advertising from February 2006 to March 2008 across multiple product categories and ad types. Unaided awareness for podcast ads was 68%, compared with 21% for streaming video and 10% for television.

"The studies showed a 73% increase in likelihood to use or buy an advertised product," said Velvet Beard, vice president at Podtrac. "The studies showed that 69% of audience members have a more favorable view of in-show advertisers."

"Podcasting delivers a level of end-user engagement that is rare in today’s multi-format world," said Paul Verna, senior analyst at eMarketer.

There are many reasons why podcasts could be more effective than television. People are sick of the barrage of ads on television, so they routinely tune them out. Podcast advertising is typically much less intrusive than television advertising. It also has the potential to be much more targeted and relevant.

Because these stats come from Podtrac, a company with a vested interest in podcast advertising, marketers are likely to want to see these numbers independently reproduced.

Article taken from Podcasting News
 
 

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